Explore everything Nintendo!
Looking for the perfect gift for that special Nintendo Fan in your life? We have a wide selection of exciting and exclusive and must-have merchandise featuring your favorite characters and Nintendo franchises.
Our 15-foot video wall is the ultimate gaming experience! Play your favorite Nintendo Switch title on this larger than life screen.
Feeling nostalgic? Step into our showcase area where we feature all of your favorite Nintendo consoles through the years.
Join us & your fellow fans for these fun in-store events.
Kirby Star Allies launches on this day for Nintendo Switch!
Detective Pikachu launches on this day for the Nintendo 3DS family of systems!
Nintendo Labo launches on this day for Nintendo Switch!
Donkey Kong Country Tropical Freeze launches on this day for Nintendo Switch!
We usually schedule Nintendo NY events two weeks in advance. Check this website regularly for updates.
Follow us on Twitter.
Located in Manhattan's historic Rockefeller Center, Nintendo NY is your very own Warp Pipe into the Mushroom Kingdom and beyond! With 10,000 square feet of dedicated gaming goodness spread over 2 floors, you can check out new and exciting titles headed to Nintendo Switch and the Nintendo 3DS family of handheld systems, while also scratching that itch to pick up exclusive memorabilia featuring your favorite selection of gaming superstars! Looking for the perfect Super Mario souvenir? Don't worry Mario, because your Princess is in THIS castle. So do a barrel roll and stop by Nintendo NY today! Whether you're a long-time fan or you're just getting started, Nintendo NY has something for you!
10 Rockefeller Plaza, New York, NY 10020
(On 48th Street between 5th and 6th Avenues)
Via Subway B, D, F, M to 47-50 Sts
Hello! My name is Danielle and I'm one of the newest Ambassadors at Nintendo NY. Nintendo has been a huge part of my life since I was a kid. My favorite games are Splatoon and the Mario Party series. When I'm not winning turf wars and mini-games, you can find me baking cupcakes or dancing around at a concert! Feel free to stop in and say hi! 'Don't get cooked... Stay off the hook!'
Favorite character: Daisy
Hey you guys! The name is Jonathan and I'm a new ambassador working here at Nintendo NY. I love testing my skills and getting better at games with other players. Since I was a child I enjoy playing Mario games, but I have recently become OBSESSED with Puyo Puyo Tetris. When I'm not holding it down for the city in Tetris I'm learning how to play piano. When ever your here, stop by and say Hi!
Favorite character: Luigi
Hello, it's-a Mii! I've been an Ambassador at Nintendo New York for a little over one year, and it's been a blast meeting so many people from all over the world! My favorite series is Metroid and you can bet that I'm excited. I've been playing Nintendo ever since I can remember. I'll never forget playing Super Metroid and crying from fear when I was fighting a Chozo and calling for my older Brother for help. Wherever you're visiting from, feel free to say hi and share your love and enthusiasm of all kinds of games.
Favorite character: Bowser
Hey there! I'm Rosalyn, a new Ambassador here at Nintendo New York. I've spent pretty much my whole life playing Nintendo games and I am so excited to share those memories with all of you. I LOVE all things Kirby and Pokémon, and I'm always ready to try something new! My other interests include taking care of animals, playwriting, and eating french fries. Please feel free to drop by the store and say 'Alola!'
Favorite character: Peach
Hello! My name is Omar and I'm one of the newest ambassadors here at Nintendo NY. I grew up playing Nintendo with my brothers and I have so many great memories. My favorite game is SPLATOON. Besides Nintendo, my other passion is singing. Music gives me the energy and fuel I need everyday. Feel free to drop by the store and say hi! 'Stay Fresh!'
Favorite character: Mario
Hello! My name is Jenna and I'm a new ambassador here at Nintendo NY. I am a HUGE Legend of Zelda fan, and love being able share the enthusiasm for the franchise with others that come to visit. I'm also really into fitness, graphic design and photography. I grew up around Nintendo and it puts a smile on my face knowing I'm immersed in something I love. Feel free to stop by and say 'HI-YAHH'!
Favorite character: Yoshi